Passion is the heartbeat of everything I create. I'm Matt Hiscox, a London, Ontario content creator who uses photography, video, storytelling, and strategy to capture the moments that define sports, people, and communities, and to help brands and organizations turn those moments into growth.
I grew up in the world of athletics, surrounded by the intensity, the pressure, the celebration, and the heartbreak. As both a player and a coach, I lived those moments firsthand, and that experience shapes how I work today. Every photo, video, and campaign I produce is built around one goal: capturing authentic moments that people feel, not just see.
Where the work happens
Since 2017, I've been the Media Relations/Content Producer for the London Majors, leading content, broadcasting, social media, and media coverage for a pro baseball team. I oversee a 27-person broadcast team for live streams and Rogers TV London rebroadcasts, and I built the social media strategy behind some serious growth: Instagram up 549%, TikTok up 4,616%, and YouTube up 8,094%, with Facebook up 131% and X up 35%.
As Lead Content Creator for Gameday London (2023-2026), I covered youth, semi-pro, and pro events across the region, producing timely, high-quality images and video for a sports-focused website and growing its audience across platforms.
From 2021 to 2025, I was Marketing Coordinator at OES Inc., managing marketing across every division of an electronics manufacturing and engineering company serving healthcare, military, automotive, and sports clients worldwide. I ran logistics for 40+ trade shows a year, maintained the company's WordPress site, produced brochures, sell sheets, and digital campaigns, and shot and edited the photo and video content behind them, all while keeping the brand consistent across every touchpoint.
How I can help you:
Photography and videography: game-day coverage, events, team and athlete content, and brand storytelling
Social media management: strategy, day-to-day content, and community-building that grows real engagement
Marketing and brand content: campaigns, sales collateral, website content, and trade show support
Broadcasting and live streaming: production planning, crew coordination, and on-air presentation
I'm a proud London native, and I love showcasing the people, teams, and businesses that make this community special. Whether you need someone to capture your next big moment or to build the strategy that gets it seen, I'd love to help.
Let's tell your story. Get in touch to start the conversation.
